E-News Blog

With enormous amounts of data being generated on the Internet through social media, marketers can use business analytics in ways unimagined a decade ago. In this preview of her Analytics Conference presentation, Theresa Kushman, the Senior Director of Customer Intelligence at Cisco, provides insights into new ways of marketing online. Listen to her at www.scienceofbetter.org/podcast.

  • Stop by the INFORMS booth #35-36 in front of the exhibition area to take advantage of several specials:
  • Add an Interfaces or Service Science online subscription to your membership FREE for rest of 2012.
  • Learn about INFORMS 2013 Analytics Certification Program and what it means to you. Look ahead for additional information on a special booth session.
  • Pick up a FREE copy of the 2009 Tutorials CD and learn how to access your free online copy of the 2011-2010 Tutorials books online.
  • Add-on a College on the Practice of Management Science (CPMS) membership FREE for rest of 2012.
  • Pick up a copy of Analytics: The Widening Divide.
  • Purchase Tutorials in Operations Research and INFORMS books or CDs at huge discounts.
  • Purchase or preview select books by INFORMS speakers.
  • Take home complimentary print issues of OR/MS Today, Analytics (special print), Service Science (special print), or any of INFORMS 12 other journals.
  • Pick up information on INFORMS Societies, Awards, special programs, publications, and other membership benefits.

INFORMS is pleased to announce the publication of the first INFORMS issue of Service Science. The March 2012* issue Service Science is now accessible on INFORMS PubsOnLine, as well as all archived issues from issues from 2009-2011. INFORMS new manuscript submission system is also up and running. Go to the Service Science website for information on the journal, its resources, submitting a paper, and subscriptions. Service Science helps business analysts, managers, policy makers, and educators exchange their experiences and learn from their colleagues.

* Pick-up a special print edition at the INFORMS Booth (35-36) as well as information on subscriptions.

At the INFORMS booth, pick up a copy of Analytics: The Widening Divide. This special report from two trusted partners shows how companies are achieving competitive advantage through analytics. Also, take advantage of a free subscription to MIT Sloan Management Review's new monthly e-newsletter The New Intelligent Enterprise, which explores the challenges of the data-driven world.

Stop by the INFORMS booth to pick up your advance copy of April OR/MS Today. It is the special international edition! This edition won't mail or post online until after the conference.

Our pre-registration list is now available. You can reach an estimated 400+ analytics and O.R. practitioners and executives. Invite them to your booth or training session, to meet you at the job fair, or let them sample your products. Make sure you are on their busy schedules. View list details here or contact Infocus Marketing at 800-708-5478 or sales@infocusmarketing.com.

You've probably heard that INFORMS is going to offer certification in 2013. We've talked about it for years, but now it is finally going to happen. What you may not realize is that it is analytics certification, not O.R. certification. Stop by the booth to learn more about INFORMS certification program and what this means to you. Read the article in OR/MS Today.

All attendees to the Conference who do not already belong to CPMS - the Practice Section of INFORMS - or the Analytics Section will receive a free membership for the rest of 2012 for one or the other. Let us know your choice! CPMS pursues a mission of directly managing some activities, and enthusiastically supporting other activities, that advance the practice of OR/MS in general (i.e., not focused on a particular method or application). Analytics Section is focused on promoting the use of data-driven analytics and fact-based decision making in practice. Take advantage of your free membership and get involved. Both sections have members you'll want to get to know. Stop by the INFORMS booth for more information.

Be sure to read the popular Analytics Conference Blog featuring conference commentary from fellow attendees, and subscribe to its RSS feed.

 

 

Tell us what you're up to and about great talks you've heard by tweeting about them using hashtag #analytics2012. Didn't bring your laptop? Stop by the INFORMS booth to view blogs and tweets and post your own comments. Stay up to date on important meetingannouncements by following the official conference Twitter feed.

Join the Analytics Meeting Linkedin group to participate in discussions on hot topics of the day.

Share your conference photos with other attendees by e-mailing them to photosandvideo@mail.informs.org so we can post them in our Flickr album and on the conference blog.

The Analytics Conference has earned a reputation as a premier networking event, with structured events that bring people together over current topics and issues. Lunchtime roundtables are facilitated by INFORMS leaders, and birds-of-a-feather groups offer lively and informal discussion. Bring plenty of business cards!