Jiwoong Shin
Past Awards
| 2012 |
John D. C. Little Award:
Winner
Winning material:
"Uninformative Advertising as an Invitation to Search", Marketing Science, Volume 30, No. 4, 2011, pp. 666-685.
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| 2010 |
John D. C. Little Award:
Winner
Winning material:
“A Customer Management Dilemma: When Is It Profitable to Reward One's Own Customers?”
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