INFORMS NEWS: Revenue Management and Pricing Award

Loren Williams (award committee), Jamison Graff (award comittee), Santiago Gallino (award recipient), Jun Li (award recipient) and Ronald Menich (award committee chair).

The INFORMS Revenue Management and Pricing Section presented its 2015 Practice Award to a team representing Yihaodian, a Chinese online grocery business. The award recognizes the outstanding application of revenue management and pricing techniques. The winning entry was entitled, “Competition-Based Dynamic Pricing in Online Retailing.”

The recipients included Yihaodian co-founder Gang Yu, along with Jun Li of the Ross School of Business at University of Michigan, Santiago Gallino of Tuck School of Business at Dartmouth College and Marshall Fisher of the Wharton School at the University of Pennsylvania.