INFORMS in the News

Edelman finalists, Super Bowl ads, politics and more

Compiled by Ashley Kilgore

Making government work: New office strengthens role of data at FCC

The Federal Communications Commission (FCC), which pioneered the use of auctions to allocate spectrum for wireless service, has been named one of six finalists for the prestigious INFORMS Franz Edelman Award for Achievement in Operations Research and the Management Sciences.
- Forbes, Jan. 10

Europcar selected as 2018 Edelman Award finalist

Europcar is one of six finalists for the 47th annual Franz Edelman Award for Achievement in Operations Research and the Management Sciences from INFORMS, an operations research and analytics association.
- Auto Rental News, Jan. 9

FCC, TBS cited for analytics prowess

The FCC and Turner Broadcasting are among those listed among the six finalists for the prestigious 2018 INFORMS Franz Edelman Award for Achievement in Operations Research and the Management Sciences.
- Multichannel News, Jan. 5

Super Bowl ads

Are Super Bowl ads worth it?

New research shows that the value of Super Bowl ads can persist beyond the big game into the basketball and baseball seasons. The 2018 Super Bowl was held Feb. 4, and more than 40 percent of U.S. households watched the game on TV. With a 30-second TV commercial priced at over $4 million, some advertisers may debate whether these ads are worth the cost. A new study in the INFORMS journal Marketing Science finds that the benefits from the Super Bowl ads persist well into the year with increased sales during sporting events such as NCAA’s “March Madness,” the NBA playoffs and MLB games.
- INFORMS, Jan. 5

INFORMS announces 2018 Franz Edelman Award finalists

INFORMS, the leading international association for professionals in operations research and analytics, has selected six finalists for the 47th annual Franz Edelman Award for Achievement in Operations Research and the Management Sciences, the world’s most prestigious award for achievement in the practice of analytics and O.R.
- Business Insider, Jan. 4

Researcher solves college football’s biggest mystery: recruiting

There is an entire industry built up around deciphering where 16- and 17-year-olds will play college football. Websites boast “crystal ball” predictions of where top high school recruits will suit up. Companies charge for premium subscriptions with claims that they can decode the caprice and whimsy of children. However, a new mathematical model can predict with 70 percent accuracy where a high school football player will go to college using nothing but their basic biographical information and Twitter account. The paper on these findings was published in the INFORMS journal Decision Analysis.
- The Washington Post, Dec. 20. 2017

Online ad ban has limited impact on consumer access to foreign pharmacies

As American consumers turn to online search engines for cheaper prescription drugs from foreign pharmacies, safety and quality concerns arise. In 2010, under compulsion from the Department of Justice, Google agreed to forfeit $500 million and ban sponsored search advertising by pharmacies that are not certified by the National Association of Boards of Pharmacy (NABP). The ban covered all foreign pharmacies and a few domestics. Within the year, other major search engines followed. But a forthcoming study in the INFORMS journal, Marketing Science, a leading scholarly marketing publication, finds that the ad ban had limited success in reducing access; motivated consumers still gained access to foreign pharmacies through organic search links.
- INFORMS, Dec. 15, 2017

Music streaming sites benefit indie singers at expense of top 100 artists

While free or low-cost music streaming sources like Spotify decrease the use of paid music platforms such as iTunes, a new study in the INFORMS journal Marketing Science shows they significantly increase exposure for and access to lesser known or indie artists that fall outside the top 100 or even top 500 listings.
- INFORMS, Dec. 14, 2017

All politics – and cannabis marketing – are local

California’s legal cannabis market, opening for business on Jan. 1, is expected to quickly grow to be the largest in the nation and worth more than $5 billion a year. County voting on Proposition 64 that led the state here – to legalizing sales for recreational use – can offer insight into how medical marijuana dispensaries will now market themselves, according to a new study in the INFORMS journal Organization Science.
- UC Davis News, Dec. 14, 2017

New tool to improve kidney transplant success, reduce costs

Waitlists for life-saving kidney transplants are long and every donated kidney is precious. That’s why patients on the waitlist are screened regularly to ensure their suitability for transplant. But is the screening process as effective as it could be? A new study in the INFORMS journal Operations Research, conducted by INFORMS members Steven Shechter and Woonghee Tim Huh, both of UBC Sauder, and Alireza Sabouri of the University of Calgary, devised a strategy – the first evidence-based tool of its kind – that would reduce the number of risky transplants by 23 percent and reduce the annual number of screenings by 27 percent.
- UBC News, Dec. 6, 2017

Suffering artists

Image © Inge Hogenbijl |

Suffering artists work sells for 35% less than their happier works

According to a new study in the INFORMS journal Management Science, personal unhappiness, particularly that experienced in times of mourning or bereavement, can actually cause a significant decrease in the value of an artist’s work.
- Daily Mail, Dec. 4, 2017

Engineering management student presents research at national conference

An international student in the Master of Engineering Management program at Pennsylvania State University, Samarth Patel, had a unique opportunity to present data on New York City’s bike sharing system, CitiBike, at the INFORMS Annual Meeting in Houston in October 2017.
- Penn State News, Dec. 4, 2017

Why stand in line on Black Friday? The psychology explained

INFORMS Fellow and MIT professor Richard Larson provides interesting insight into the unique draw of the long lines and even longer waits that shoppers are willing to endure in order to score a Black Friday deal.
- The New York Times, Nov. 23, 2017

Hidden cost of crime: Tanzanians pay to protect money from theft

“Mobile money,” a checking account attached to a mobile phone number, has revolutionized the financial lives of millions of people in many developing countries without access to a banking infrastructure. Using text messages or apps on consumer phones and in partnership with mom-and-pop retailers, who serve as cash-in and cash-out points, telecom companies have created an accessible and cost-effective virtual banking infrastructure in many developing countries, according to a new study in the INFORMS journal Marketing Science.
- INFORMS, Nov. 13, 2017

Why supply chain professionals still need ‘soft skills’ in the technology era

“Soft skills” such as communication and teamwork are crucial proficiencies for a supply chain leader to hold. However, these skills are often overlooked amid today’s technology-driven industry, according to Yossi Sheffi, Ph.D., INFORMS member and professor of engineering systems at the Massachusetts Institute of Technology in Cambridge, Mass., and director of the MIT Center for Transportation and Logistics.
- Becker’s Hospital Review, Nov. 9, 2017

stock market crashes

Image © Setsiri Silapasuwanchai |

What’s the cause of stock market crashes? Too much testosterone, science says

The financial institutions that do work trading on the New York Stock Exchange are predominantly, perennially staffed by men. And now, a new study from the University of Western Ontario, University of Oxford and Claremont Graduate University, published in the INFORMS journal Management Science, has found that testosterone, the hormone found more so in men than in women, can be linked to the decisions that lead to stock market destabilization and crashes.
- Entrepreneur, Nov. 11, 2017

Cheat sheet: How to become a data scientist

Data scientists are in high demand, taking the coveted No. 1 spot on Glassdoor’s Best Jobs in America list in both 2016 and 2017. INFORMS is highlighted as an organization where those interested in exploring the field of data science can seek out information about the profession as well as certification and training solutions.
- TechRepublic, Nov. 7, 2017

Organization appointments: Ramayya Krishnan

Ramayya Krishnan, dean of the Heinz College of Information Systems and Public Policy at Carnegie Mellon University, has been elected as president of the Board of Directors at INFORMS. ORMS
- The Chronicle of Higher Education, Nov. 5, 2017

Ashley Kilgore is the public relations manager at INFORMS.


The complete list of references cited in this article are available online at:

Making government work:
Europcar an Edelman Finalist:
FCC, TBS cited:
Super Bowl ads:
INFORMS announces 2018 Edelman:
Football’s biggest mystery: recruiting:
Online ad ban:
Music streaming sites:
All politics – and cannabis:
New tool to improve kidney transplant:
Suffering artists:
Engineering management student:
Why stand in line on Black Friday?
Hidden cost of crime:
Why supply chain professionals still need ‘soft skills’:
Stock market crashes:
Cheat sheet: How to become a data scientist
Organization appointments: