INSIDE STORY

Edelman winners celebrate in style

Chris Goossens, you’re the managing director of Networks and Operations at TNT Express and your team just won the Franz Edelman Award for Operations Research and the Management Sciences – the “Super Bowl of O.R.” – at the Edelman Awards Gala held in conjunction with the INFORMS Conference on Business Analytics & Operations Research. What are you going to do next?

Well, she’s not going to Disney World, if that’s what you’re thinking.

“We’re going to have a few Dutch beers, Heinekens, but not too many,” she says above the pounding background music in the ballroom of the Hyatt Regency Resort & Spa in Huntington Beach, Calif., where the conference and gala were held. “We have to do it all over again tomorrow morning.”

Yes, the winning Edelman team is traditionally scheduled to give a “reprise” presentation of their work at an 8 a.m. session the day after the gala. Not exactly optimized scheduling if you’re in full celebratory mode the night before, but it’s a relatively small price to pay for winning the most coveted honor in the O.R. field.

Between the ballroom and the bar, Goossens calls the good news to Marie-Christine Lombard, the CEO of TNT Express who was scheduled to attend and participate in the company’s Edelman presentation in California before a last-minute change of plans involving TNT’s $6.8 billion merger with UPS kept her close to TNT’s headquarters in Hoofddorp, Netherlands.

“It’s 7 a.m. in the Netherlands. It was a very nice wake-up call,” Goossens says before catching up with her team members at the hotel bar.

The INFORMS Business Analytics & Operations Research Conference continues to draw record numbers and kudos for its outstanding program and networking events, highlighted, of course, by the Oscar-like Edelman Awards Gala.

Hal Varian, chief economist at Google, kicked off this year’s conference with a fascinating keynote presentation on the power of Google Analytics and Google Trends data while shedding new light on this tremendous resource that’s available to any analyst.

Speaking of networking, the “Birds of a Feather” discussion groups gave attendees an opportunity to gather one evening around outdoor tables overlooking the Pacific Ocean to discuss such intriguing topics as “Big data: What to do with it once you’ve got it,” “Intuition vs. analytics: How do you convince people it’s not a black box?” and “Building a successful career in Analytics: What can you learn from professionals who’ve BTDT?”

For more on TNT Express and its Edelman-winning efforts, see page 28. For a photo essay on the conference, see pages 46-47. For complete coverage of the conference, including video of INFORMS President Terry Harrison announcing the winner of the Edelman Award winner along with Goossens’ brief acceptance remarks, visit www.informs.org.

And if you missed this year’s conference, start making plans to attend the 2013 event April 7-9 in San Antonio, Texas.

Chris Goossens, you’re the managing director of Networks and Operations at TNT Express and your team just won the Franz Edelman Award for Operations Research and the Management Sciences – the “Super Bowl of O.R.” – at the Edelman Awards Gala held in conjunction with the INFORMS Conference on Business Analytics & Operations Research. What are you going to do next?Well, she’s not going to Disney World, if that’s what you’re thinking.“We’re going to have a few Dutch beers, Heinekens, but not too many,” she says above the pounding background music in the ballroom of the Hyatt Regency Resort & Spa in Huntington Beach, Calif., where the conference and gala were held. “We have to do it all over again tomorrow morning.”Yes, the winning Edelman team is traditionally scheduled to give a “reprise” presentation of their work at an 8 a.m. session the day after the gala. Not exactly optimized scheduling if you’re in full celebratory mode the night before, but it’s a relatively small price to pay for winning the most coveted honor in the O.R. field.Between the ballroom and the bar, Goossens calls the good news to Marie-Christine Lombard, the CEO of TNT Express who was scheduled to attend and participate in the company’s Edelman presentation in California before a last-minute change of plans involving TNT’s $6.8 billion merger with UPS kept her close to TNT’s headquarters in Hoofddorp, Netherlands.“It’s 7 a.m. in the Netherlands. It was a very nice wake-up call,” Goossens says before catching up with her team members at the hotel bar.

The INFORMS Business Analytics & Operations Research Conference continues to draw record numbers and kudos for its outstanding program and networking events, highlighted, of course, by the Oscar-like Edelman Awards Gala.Hal Varian, chief economist at Google, kicked off this year’s conference with a fascinating keynote presentation on the power of Google Analytics and Google Trends data while shedding new light on this tremendous resource that’s available to any analyst.Speaking of networking, the “Birds of a Feather” discussion groups gave attendees an opportunity to gather one evening around outdoor tables overlooking the Pacific Ocean to discuss such intriguing topics as “Big data: What to do with it once you’ve got it,” “Intuition vs. analytics: How do you convince people it’s not a black box?” and “Building a successful career in Analytics: What can you learn from professionals who’ve BTDT?”For more on TNT Express and its Edelman-winning efforts, see page 28. For a photo essay on the conference, see pages 46-47. For complete coverage of the conference, including video of INFORMS President Terry Harrison announcing the winner of the Edelman Award winner along with Goossens’ brief acceptance remarks, visit www.informs.org. And if you missed this year’s conference, start making plans to attend the 2013 event April 7-9 in San Antonio, Texas.

— Peter Horner, editor
peter.horner@mail.informs.org