Marketing Science

Marketing Science cover

Marketing Science, published bimonthly by INFORMS, focuses on articles that answer important research questions in marketing. Researchers employ a rigorous mathematical modeling approach aimed at improving the actions of marketing decision makers, offering a deeper understanding of marketing phenomena.

Marketing Science is the premier journal focusing on empirical and theoretical quantitative research in marketing. The journal promises to provide constructive, fair, and timely reviews with the goal of identifying the best submissions for publication. Its articles report on significant findings and methodological advances related to many marketing topics, including pricing, new products, channels, promotions, salesforce management, buyer behavior, product lines, forecasting, advertising, competitive strategy, services marketing, targetability, and segmentation.

Frequency: 6 issues/year (bimonthly)
ISSN: 0732-2399, eISSN: 1526-548X
First Year Published: 1982
Institute for Scientific Information (Thomson ISI)
Social Sciences Citation Index (SSCI) category: Business
2016 Impact Factor: 2.163, 5-Year Impact Factor: 3.588

Subscribe to: Marketing Science

Web Feed: MKSC


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Issue 1: January – February 2018
Space Reservation: December 21, 2017
Ad Materials Due: December 30, 2017

Issue 2: March – April 2018
Space Reservation: January 29, 2018
Ad Materials Due: February 5, 2018

Issue 3: May – June 2018
Space Reservation: March 30, 2018
Ad Materials Due: April 6, 2018

Issue 4: July – August 2018
Space Reservation: May 28, 2018
Ad Materials Due: June 4, 2018

Issue 5: September – October 2018
Space Reservation: August 3, 2018
Ad Materials Due: August 10, 2018

Issue 6: November – December 2018
Space Reservation: September 24, 2018
Ad Materials Due: October 1, 2018