Case—MotherLand Air: Using Experiential Learning to Teach Revenue Management Concepts
Richard Metters - firstname.lastname@example.org
Goizueta Business School, Emory University, Atlanta, Georgia 30322
Vicente Vargas - email@example.com
School of Business Administration, University of San Diego, San Diego, California 92110
Sherry Weaver - firstname.lastname@example.org
Haskayne School of Business, University of Calgary, Calgary, Alberta T2N 1N4, Canada
The MotherLand Air case and game provide students with a first-hand experience in revenue management. The game is conducted in the classroom, and students, who have the opportunity to prepare in advance, work in teams. During the exercise, students make and revise pricing and protection-level decisions over a six-month, predeparture time horizon for two simulated flights. The case provides an introduction to nested reservation systems and overbooking and pricing polices.
yield management; revenue management; experiential learning
Received: May 2008; accepted: December 2008. This paper was with the authors 2 months for 2 revisions.
Download the PDF
- Teaching Note (visit the Case Teaching Notes and Other Restricted Materials page to download this PDF)
- MotherLandAirInClass.xls, MotherLandAirTN.xls (visit the Case Teaching Notes and Other Restricted Materials page to download these files)
Metters, R., V. Vargas, S. Weaver. 2009. Case—MotherLand Air: Using Experiential Learning to Teach Revenue Management Concepts. INFORMS Trans. Ed. 9(3) 124-134. Available online at http://ite.pubs.informs.org/.