Press Releases

Can the Digital Advertising Market Achieve Privacy without Regulation?

Can the Digital Advertising Market Achieve Privacy without Regulation?

CATONSVILLE, MD, March 8, 2021 – It’s a common assumption among marketers that if you can customize any form of marketing, particularly mobile advertising, you’ll get better results. With this in mind, mobile marketing relies significantly on user tracking data as a cornerstone advertising strategy.

New Research Shows Unpredictable Work Schedules Impact Restaurant Revenue

New Research Shows Unpredictable Work Schedules Impact Restaurant Revenue

CATONSVILLE, MD, February 25, 2021 – Short notice versus no advance notice makes a huge difference when it comes to employee scheduling in the restaurant industry. New research in the INFORMS journal Management Science finds checks for parties handled by servers who were asked (with no advance notice) to stay longer than their scheduled shift dropped by 4.4%, on average. 

New Research Finds Drive-Through Mass-Vaccination Clinics Could Alter COVID-19 Trajectory

New Research Finds Drive-Through Mass-Vaccination Clinics Could Alter COVID-19 Trajectory

CATONSVILLE, MD, February 17, 2021 – Policymakers at all levels of government are racing to vaccinate hundreds of millions of people to save lives and blunt the deadly COVID-19 pandemic. New research published in the INFORMS Journal on Applied Analytics provides a simulated model for drive-through clinics that can be used for mass COVID-19 vaccinations based on the successful use of such a clinic to address H1N1. 

Three INFORMS Members Elected to the National Academy of Engineering

Three INFORMS Members Elected to the National Academy of Engineering

CATONSVILLE, MD, February 10, 2021 – Three INFORMS members –Russell Allgor, chief scientist at Amazon, Hani Mahmassani, William A. Patterson Distinguished Chair in Transportation at Northwestern University, and Jong-Shi Pang, Epstein Family Chair of Industrial and Systems Engineering at the University of Southern California – have been elected to the National Academy of Engineering. They join more than 100 new members recently elected. 

Finalists Selected for the World’s Leading Operations Research and Analytics Award: 2021 INFORMS Franz Edelman Competition Elevates Research that i...

Finalists Selected for the World’s Leading Operations Research and Analytics Award: 2021 INFORMS Franz Edelman Competition Elevates Research that i...

CATONSVILLE, MD, January 14, 2021 – INFORMS, the leading international association for operations research and analytics professionals, has selected six finalists for the 50th annual Franz Edelman Award for Achievement in Advanced Analytics, Operations Research and Management Science, the world’s most prestigious award for achievement in the practice of analytics and operations research (O.R.). 

When AI is Used to Set Prices, Can Inadvertent Collusion be a Result?

When AI is Used to Set Prices, Can Inadvertent Collusion be a Result?

CATONSVILLE, MD, January 12, 2021 – Machine learning and artificial intelligence (AI) are perfectly suited to help companies and marketers monitor and set prices based on real-time dynamic pricing. But new research has identified some possible unintended consequences of AI in this area.