Media Coverage

Media articles featuring INFORMS members in the news.

Most Recent Media Coverage

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Adjusting commissions for the sale of more popular products boosts sales, study finds

Adjusting commissions for the sale of more popular products boosts sales, study finds

Market Business News, September 18, 2019

Companies can boost sales performance by adjusting commissions for the sale of more popular products, according to a new study published in the INFORMS journal Marketing Science.

The research, which centered on automotive sales at the dealership level, also found that it is more cost-effective when firms provide incentives to the sales force compared to offering consumers discount pricing.

Study points to the power of word-of-mouth in social learning

Study points to the power of word-of-mouth in social learning

Therapy Toronto News, September 17, 2019

Researchers from the University of Pittsburgh, UCLA and the University of Texas published new research in the INFORMS journal Marketing Science (Editor’s note: The source of this research is INFORMS), that reveals the power of word-of-mouth in social learning, even when compared to the power of following the example of someone we trust or admire. The same research found, however, that both word-of-mouth and following someone else’s lead are two of the most powerful dynamics in influencing others through social learning.

Negative posts on Facebook business pages outweigh positive posts 2 to 1

Negative posts on Facebook business pages outweigh positive posts 2 to 1

AZ Business Magazine, September 14, 2019
There are more than 60 million business pages on Facebook and that number is from 2017. With those pages come scores of positive and negative posts generated by Facebook users. What researchers have seen is companies have very little control over what customers post, and negative posts can severely damage brands.

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Artificial Intelligence

AI’s energy impact is still small—but how we handle it is huge

AI’s energy impact is still small—but how we handle it is huge

DJNews, May 21, 2025

With seemingly no limit to the demand for artificial intelligence, everyone in the energy, AI, and climate fields is justifiably worried. Will there be enough clean electricity to power AI and enough water to cool the data centers that support this technology? These are important questions with serious implications for communities, the economy, and the environment. 

Healthcare

Want to reduce the cost of healthcare? Start with our billing practices.

Want to reduce the cost of healthcare? Start with our billing practices.

The Hill, March 11, 2025

Robert F. Kennedy Jr., as the new secretary of Health and Human Services, is the nation’s de facto healthcare czar. He will have influence over numerous highly visible agencies, including the Centers for Disease Control and Prevention, the National Institutes of Health and the Food and Drug Administration, among others. Given that healthcare is something that touches everyone’s life, his footprint of influence will be expansive. 

Supply Chain

US-China 90-day tariff deal brightens trade and economic outlook

US-China 90-day tariff deal brightens trade and economic outlook

Fast Markets, May 13, 2025

The recent US-China agreement to temporarily reduce tariffs is a major step for global trade, with tariffs on US goods entering China dropping from 125% to 10% and on Chinese goods entering the US decreasing from 145% to 30% starting May 14. While this has boosted markets and created optimism, key industries like autos and steel remain affected, leaving businesses waiting for clearer long-term trade policies.

Items to Stock Up on Before Trump's Tariffs Take Effect

Items to Stock Up on Before Trump's Tariffs Take Effect

Newsweek, May 8, 2025

With sweeping new tariffs on Chinese-made products set to take effect this summer, Americans are being urged to prepare for price hikes on everyday goods. President Donald Trump's reinstated trade policies are expected to affect a wide swath of consumer imports, including electronics, furniture, appliances, and baby gear. Retail experts are advising shoppers to act before the tariffs hit and prices rise.

Climate