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Do Hospital Ads Work? Who’s Paying Attention and Why a Ban on Ads Increases Patient Readmission
...New Marketing Science Study Key Takeaways...
Crisis management research: When your brand’s celebrity endorser misbehaves
Transforming Aviation Security
...After the events of September 11, 2001, the United States had to forever changed...
New Research Reports Over One-third of Pre-Approved Prescription Drugs Have Not Completed the FDA Approval Process
...Key Takeaways from INFORMS journal Manufacturing & Service ...
Maryland Smith selected as finalist for 2019 UPS George D. Smith Prize
Cournot Competition in Networked Markets
...Much of the literature on oligopolistic competition typically features firms ...
Michelle Shell
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Lindner department selected as finalist for UPS Smith Prize