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Consumers who engage with trends may be less open to advertising than others. New study results may surprise you
...Key Takeaway: Consumers who engage with trends (early trend propagators) on ...
Do female founders raise more money if their startups have a social mission?
Targeting Target Shareholders
...What are the consequences for corporate takeovers when shareholders ascribe ...
Gert-Jan de Vreede
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Weathering complexity in agriculture
...By Dan DyerThe weather has certainly been on everyone���s mind recently. When ...
2019 Healthcare Conference
...The 2019 Healthcare Conference will be held at MIT Sloan School of Business in ...
L. Floyd Lewis
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Inside Story
...Peter Horner, editorpeter.horner@mail.informs.orgIn late August, Hurricane ...
INFORMS History and Traditions Interview with Martin Shubik
...Martin Shubik (2017) Interview by Matthew Sobel, December 8, 2018, Branford, CT....
President’s Desk
...Brian Denton...