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University of Cincinnati - Operations, Business Analytics and Information Systems Department
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Yael Karlinsky
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TRAFFIC! Walkable, bikeable cities becoming future options
When Prospect Theory Meets Consumer Choice Models: The Role of Reference Prices
...The multinomial logit (MNL) model, along with other discrete choice models, has ...
Patrick Noonan
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Square feet could stumble over reduced booze use
Your Employer May Be Spying on You—and Wasting Its Time
Does live tweeting while watching TV distract from the ads?
...New research study finds advertisers actually get a boost from ���media ...