All search results for INFORMS. 3491-3500 of 6471 results.

How measurable is online advertising?
... in March published new research in the INFORMS journal Marketing Science that sheds ...

Turn Up the Schedule Pressure, Improve the Quality, Says O.R. Study (July 16, 2001)
... of Information Systems Research, an INFORMS publication.The abstract of this study ...

Crisis management: When your celebrity advertising endorser generates negative publicity
...of Berlin published new research in the INFORMS journal Management Science that ...

How to grow a premium brand without killing its cachet? Outlet stores can help
...according to a forthcoming study in the INFORMS journal Marketing Science, a leading ...

YALE MANAGEMENT PAPER ON MARCH MADNESS PLAYS OFFICE POOL WITH OPERATIONS RESEARCH MODEL (March 7, 2000)
...Lake City at the national convention of INFORMS. At the convention, he will also ...

PROFESSORS' MODEL OUTPERFORMS MOVIE SCREEN EXHIBITORS AT BOX OFFICE (January 4, 2000)
... current issue of Marketing Science, an INFORMS publication. The authors are Jehoshua ...

O.R. STUDY FAULTS RELIANCE ON CLICK-THROUGH RATES TO ASSESS BANNER ADS (June 30, 2002)
... Science Conference, sponsored by the INFORMS College on Marketing. The conference is...

DRUG WAR STRATEGY: FIRST FUND ENFORCEMENT THEN SWITCH TO TREATMENT, SAYS O.R. PAPER (July 5, 2001)
... issue of Operations Research, an INFORMS publication. The authors are three ...

TEAMWORK CHARACTERIZES SURGICAL TEAMS THAT ARE FASTER LEARNERS OF NEW PROCEDURES, SUGGESTS O.R. STUDY (August 7, 2001)
...current issue of Management Science, an INFORMS publication.The abstract of this study ...

JOURNAL TRANSPORTATION SCIENCE MARKS 100TH ANNIVERSARY OF FLIGHT WITH SPECIAL ISSUE (December 2, 2003)
... Research and the Management Sciences (INFORMS®) is an international scientific ...