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Researchers Find that ‘Native Advertising’ Builds Credibility, Not Perceived as “Tricking” Visitors
...Key Takeaways: ...
INFORMS Scholarship Committee
...2024 Committee Chair...
Career Honor Bestowed Upon Longtime INFORMS Member
...Sheldon Jacobson Elected 2019 Fellow of the American Association for the ...
Web Users Aren’t Duped by Native Ads
Cornell Johnson’s Girotra: Users Won’t Walk Too Far for a Bike Share
Jian Wang
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Kostadin Cvejoski
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Cesar Ojeda
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