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The most impactful technologies coming to retail
Richard P. O'Neill
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Marius Solomon
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Rainmaker to present total revenue management approach for casino hotels at INFORMS 2017
Ronald L. Rardin
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Rahul Swamy
...What prompted you to enter this field? Why?During my undergraduate program in ...
Can tailoring ads help brands increase customer loyalty?
Study finds paying for online reviews leads to fewer reviews
Disney’s deep dive on personality research, and its potential implications for brand marketers