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Aizat Zahar
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For Hospitalized Patients, Its Location, Location, Location
Online Advertising: Competing Effectively when Budget is Limited
...In online advertising markets, advertising campaigns are often budgeted, as a ...
Does Local Access to Finance Matter? Evidence from U.S. Oil and Natural Gas Shale Booms
...In frictionless financial markets, entrepreneurs and firms should be able to ...
Jonathan D. Herman
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Patrick M. Reed
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Do Hospital Ads Work? Who’s Paying Attention and Why a Ban on Ads Increases Patient Readmission
...New Marketing Science Study Key Takeaways...