AMA Frontiers in Services Conference

Event Detail

General Information
Dates:
Thursday, October 25, 2001 - Sunday, October 28, 2001
Days of Week:
Sunday
Thursday
Friday
Saturday
Target Audience:
Academic and Practice
Location:
American Marketing Association Washington, DC
Sponsor:
General Phone:
301-405-4448
General Email:
Price:
$325.00 - $625.00
Registration Information
Registration Phone:
301.405.4448
Event Details/Other Comments:

Co-sponsored by the Center for e-Service
and the American Marketing Association,
the Frontiers in Services Conference,
founded in 1991, is considered by many to be
the world's leading annual conference on
service research. The conference has a very
global nature, and generally draws attendees
from 20 countries or more from around the world.
2001 Plenary Speakers include:
Louis P. Carbone
CEO, Experience Engineering
Stephen Haeckel
Director of Strategic Studies, IBM
Fred Newell
Best-selling Author of Loyalty.com
Anthony Santomero
President, Federal Reserve Bank of Philadelphia
John Timmerman
Corporate Director of Performance Excellence, Ritz-Carlton