TikTok intensifies dispute with Google and enters sponsored search in Brazil
TikTok has included a new option within its ad management tool that will make your “dances” not only generate more revenue but will also intensify the dispute with Google.
The INFORMS Analytics+ Conference showcased how companies are turning advanced analytics and AI into measurable operational results
In most emergency departments, beds are a hot commodity. But some patients don’t actually need a bed for their treatment – and accurately identifying those people is a low-lift but effective way to increase efficiency without sacrificing care quality, finds a study recently published in the journal Management Science.
The researchers developed a simple decision tree, informed by mathematical and machine learning models, to help staff decide whether a patient truly needs a bed or can be routed to a “vertical processing pathway” – that is, an area where they can be treated sitting up. Many hospitals already have such an area but don’t necessarily have a systematic way to decide which patients are treated there.
American teenagers start their school day too early.
Medical experts have been clear for years: sleep cycle changes during puberty make it hard for teenagers to learn in the early morning. Later school start times have been linked to better sleep, improved mental health, stronger academic performance and even safer driving.
Most school district leaders know about this problem and care about fixing it. But changing the schedule can feel operationally impossible.
An audio journey of how data and analytics save lives, save money and solve problems.

Jeff Cohen
Chief Strategy Officer
INFORMS
Catonsville, MD
[email protected]
443-757-3565
Explore our resources for multiple topics including:
TikTok has included a new option within its ad management tool that will make your “dances” not only generate more revenue but will also intensify the dispute with Google.
Another eye drop recall is pulling 28 products from store shelves, including store-brand products sold at retailers such as CVS, Rite Aid, Target and Walmart, with the recall coming about three weeks after the U.S. Food and Drug Administration warned people not to buy or use the eye drops.
The FDA has expanded its list of eye drops recalled in 2023 because the products could be tainted with bacteria.
Americans are catching a break on the cost of flying for the busy holiday travel season.
What experts expect regarding spending, sales, deliveries and making returns this year.

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.
Access OR/MS Today Magazine
Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.
Access Analytics Magazine