Presented by Dirk Van den Poel, Ghent University In this session, Van den Poel traces the origins of one of the first Master of Science programs in in Marketing Analysis in the world at Ghent University, Belgium. With a clear focus on predictive analytics, the program emphasizes solving marketi...

Presented by Sasha Bartashnik, Memorial Sloan-Kettering Cancer CenterIn this session, Bartashnik outlines MSK's journey in establishing an analytics core and highlights some of the initiatives that have made an impact on the institution and helped it win the 2012 INFORMS Prize for effective inte...

Presented by Ted Gifford, Schneider National - In this session, Gifford will follow the cycle from ad hoc exploration/discovery projects to the development of online decision support (DS) engines on to the implementation of interactive dashboards that allow for proactive monitoring of user comp...

Presented by Steve Sashihara, CEO, Princeton Consultants In this session, Sashihara discusses how to transform the speed and effectiveness of decision making with optimization by partnering with "humans in the loop."

Presented by Sandy Carter, VP Social Business Sales and Evangelism, IBM Corporation In this presentation, Carter discusses IBM's Social Business initiative, a $200B market opportunity. She helps overcome skepticism about leveraging social media to drive business value and customer engagement and...

Presented by Jerry Allyne, VP Strategic Planning & Analysis, Boeing Commercial Airplanes - In this presentation, Allyne discusses the dynamics of the 20-year, $4.5 trillion commercial airplane market, the critical role of analytics in product decisions and why soft skills are as valuable as...

Presented by Jake Breeden, Principal, Breeden Ideas In this session, Breeden describes the three sacred cows that most frequently block the adoption of analytics. You'll discover how to respectfully break through resistance, overcome the effects of these sacred cows, and advance the cause of ana...

Presented by Don N. Kleinmuntz,Strata Decision Technology [ital.] In this session, Kleinmuntz draws on years of experience with healthcare financial decision making in hospitals and health systems to illustrate the opportunities and challenges, discussing applications of descriptive, predictive,...

Presented by Kathy Lange, SAS In this session, Lange defines the role of analytics and business intelligence. The discussion explores the organizational challenges to promote the proper use of analytics and the critical role an analytics Center of Excellence can play to support their efforts. T...