Insurance Agency Productivity and Prospecting (iAPP)

Presented by Mark Grabau, IBM

In this session, Grabau presents an approach that combines Data Envelopment Analysis, Predictive Modeling, Collaborative Filtering, and Reporting to objectively meet insurance companies' desire for a fact-based decision-making process for managing their agency distribution channels.

2012 Annual Meeting Presentations -- Innovation in Analytics Award Semi-Finalists

To learn more, please visit