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2017 IAAA Videos
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Oskar Marko
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Sanja Brdar
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Disney’s deep dive on personality research, and its potential implications for brand marketers

Marko Panic
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When it’s smart to copy your competitor’s brand promise

Isidora Sasic
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Price discounts may backfire when combined with large donations

Danica Despotovic
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Bismark Singh
...What prompted you to enter this field? Why?Necessity prompted me. After ...