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Nor1 to introduce innovative machine learning pricing methodology at INFORMS 2017 Business Analytics Conference

2017 Edelman Finalist GE and Norfolk Southern
...A Novel Movement Planning Algorithm for Dispatching TrainsGeneral Electric (GE) ...

Can tailoring ads help brands increase customer loyalty?

Disney’s deep dive on personality research, and its potential implications for brand marketers

2017 Edelman Finalist BHP Billiton
...The DICE Simulation Model Unlocks Significant Value for a Large Greenfield ...

When it’s smart to copy your competitor’s brand promise

Donald P. Gaver
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Price discounts may backfire when combined with large donations

Benjamin Lev
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