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It pays to go beyond the last word when advertising using Google AdWords
...Don���t just bid on the last searched keyword that led to clicks or sales....

Brian Lunday
......

What can predictive analytics do for airlines?

Virginia Tech honors industrial & systems engineers

The analytics of airport lines

Understanding sports analytics

Employing the traveling salesman problem to optimize Pokémon Go

New research finds double-digit growth for firms that create own online communities
...CATONSVILLE, MD, April 28, 2015 - A new study published in Marketing Science ...

2017 INFORMS Franz Edelman Award finalists selected from leading analytics teams around the world
...Finalist contributions include innovations in the transportation, health, and ...

STEM Ph.D.s are more lucrative in industry careers than academia