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News Release

A new AI model predicts which short-form videos triggering suicidal thoughts in vulnerable viewers pose higher risk before they reach large audiences, which can improve user safety.

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While generative AI (GenAI) can help define viable objectives for organizational and policy decision-making, the overall quality of those objectives falls short unless humans intervene.

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News Release

A new study finds that social media marketing does little to help high-quality firms stand apart from competitors. Instead, it often pushes companies of all quality levels toward similar spending and pricing strategies, blurring the very signals firms hope will differentiate them in digital marketplaces.

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Revolutionizing Grocery Shopping: Study Shows How Blockchain Enhances Freshness Transparency to Minimize Food Waste and Increase Profits

Revolutionizing Grocery Shopping: Study Shows How Blockchain Enhances Freshness Transparency to Minimize Food Waste and Increase Profits

Bioengineer, March 24, 2025

In an era where sustainability and efficiency have become paramount in the grocery sector, a groundbreaking study has emerged, emphasizing the role of blockchain technology in addressing the growing crisis of food waste and rising prices. The findings, published in the INFORMS journal Management Science, reveal how adopting blockchain for real-time freshness tracking can drastically enhance operational efficiencies and reshape how retailers interact with supply chains. This innovation not only serves to optimize inventory levels but also has the potential to reshape the entire grocery industry’s economic framework.

Trailblazing Innovator: HPE’s Lili Zhang Wins 2025 INFORMS Early Career Practitioner Award

Trailblazing Innovator: HPE’s Lili Zhang Wins 2025 INFORMS Early Career Practitioner Award

News Release, March 26, 2025

BALTIMORE, MD, March 26, 2025 – INFORMS, the world’s largest association for professionals and students in operations research (O.R.), AI, analytics and data science, has awarded the INFORMS Early Career Practitioner Award to Lili Zhang, Research Engineer at Hewlett Packard Enterprise (HPE). She is being recognized for revolutionizing AI-driven decision-making at HPE by leveraging machine learning, knowledge graphs and advanced analytics to enhance digital marketing, customer engagement and strategic business growth.

INFORMS Applauds House Passage of Bipartisan STEM Bill Elevating Data Science, Modeling and Real-World Math in Classrooms

INFORMS Applauds House Passage of Bipartisan STEM Bill Elevating Data Science, Modeling and Real-World Math in Classrooms

News Release, March 25, 2025

BALTIMORE, MD, March 25, 2025 – In a strong show of bipartisan unity, the U.S. House of Representatives has unanimously passed the Mathematical and Statistical Modeling Education Act (H.R. 730), marking an important leap forward in how STEM is taught in America’s classrooms. This forward-looking legislation reimagines math education by embedding real-world problem-solving, data science and computational thinking into the K-12 learning experience.

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