While generative AI (GenAI) can help define viable objectives for organizational and policy decision-making, the overall quality of those objectives falls short unless humans intervene.
Travelers systematically give restaurants higher online ratings than locals do, revealing a “tourist bias” that could distort how diners and platforms interpret online reviews.
Prepopulating e-commerce search bars with trending or personalized keywords can meaningfully increase both purchasing and consumer spending.
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Researchers from Northwestern University and Facebook published new research in the INFORMS journal Marketing Science that sheds light on whether common approaches for online advertising measurement are as reliable and accurate as the "gold standard" of large-scale, randomized experiments.
The New York Police Department (NYPD) recently unveiled a new digital tool that it says can sift through police reports to help officers spot patterns of crimes potentially committed by the same criminals.
CATONSVILLE, MD, March 21, 2019 – There are currently more than three million people in the United States with hepatitis C, a condition that can lead to serious and even deadly liver complications. In the U.S. prison system, the prevalence of hepatitis C virus (HCV) infection is currently 10 times higher than the national average. And while new HCV treatment drugs are very effective, their high cost along with very limited healthcare budget in prisons impedes universal treatment in prisons. However, new research in the INFORMS journal Operations Research, has identified new protocols that could substantially decrease HCV infection in the U.S. prison system.
CATONSVILLE, MD, March 20, 2019 – Researchers from Northwestern University and Facebook in March published new research in the INFORMS journal Marketing Science that sheds light on whether common approaches for online advertising measurement are as reliable and accurate as the “gold standard” of large-scale, randomized experiments.
INFORMS is saddened to learn of the passing of INFORMS Fellow and esteemed member of the Carnegie Mellon University faculty, Egon Balas, who overcame an early life in the shadow of the volatile political dynamic of World War II-era Romania to become a leader in the field of operations research.
OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.
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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.
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