Sports betting has grown far beyond who will win a game or whether the spread is covered. Every game offers numerous opportunities to place bets. Such microbets unravel the many plays that constitute a game into a sequence of uncertain actions, each of which can be gambled upon at lightning speed in real-time.
Gradually releasing TV show episodes, rather than offering full seasons all at once for binge-watchers, significantly increases engagement on subscription video-on-demand platforms and leads to substantially higher subscription rates.
In a new study, advanced analytics demonstrates that healthier school schedules are not only achievable but can also improve district operations and reduce costs.
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“How might we use artificial intelligence and big data to help scientists advance our understanding?” That understanding, presumably, would be used to accelerate the creation of the universal flu vaccine, a topic that is explored in a new editorial from INFORMS member Eva Lee.
As a study by researchers from the City University of Hong Kong, the Georgia Institute of Technology and Carnegie Mellon University, which has been published in the INFORMS journal Management Science, has shown, delaying the ebook's output does not have a positive impact on sales of the paper edition. In addition, it has a subsequent negative impact on e-book sales.
New research in the INFORMS journal Management Science found that delaying the sale of the e-version of a new book does not lead to increased print sales, and can result in significantly fewer e-book sales (a nearly 50 percent decrease) once the digital version is made available.
According to a study in the INFORMS journal Marketing Science, co-authored by Yanwen Wang of the University of British Columbia in Vancouver, Michael Lewis of Emory University in Atlanta and David A. Schweidel of Georgetown University in Washington, D.C., negative advertising is effective in influencing voters — but significantly more so when the attacking candidates themselves run the ads.
In a new editorial, Eva Lee, professor at the Georgia Institute of Technology and INFORMS Fellow, discusses the need for a universal flu vaccine, and how operations research and analytics hold the key to creating it.
OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.
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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.
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