While generative AI (GenAI) can help define viable objectives for organizational and policy decision-making, the overall quality of those objectives falls short unless humans intervene.
Travelers systematically give restaurants higher online ratings than locals do, revealing a “tourist bias” that could distort how diners and platforms interpret online reviews.
Prepopulating e-commerce search bars with trending or personalized keywords can meaningfully increase both purchasing and consumer spending.
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Jeff Cohen
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INFORMS
Catonsville, MD
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443-757-3565
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A recent study published in the INFORMS journal Marketing Science shows that the effectiveness of ad content is directly impacted by the weather: on sunny days, consumers respond to positive tone ads, while on rainy days the opposite is true.
Hurricane Harvey severely affected residents and businesses in Houston and other areas of southeast Texas. As meetings return to the region, many are using their time there to give back to the local community. INFORMS, which will hold its annual meeting in Houston next month, is also in the process of developing a coordinated effort to helps its members and attendees make a positive impact in the community during their time there.
A new German study finds that groups of people are more likely than individuals to engage in dishonest behavior, especially when money is involved. The findings are published in the INFORMS journal Management Science.
CATONSVILLE, MD, September 6, 2017 – Do you pride yourself on being an honest person? Even individuals who have a proven track record of honest behavior are no match for the potentially negative influences present in a group dynamic, especially when money is at stake, according to a new study, published in the INFORMS journal Management Science.
CATONSVILLE, MD, September 5, 2017 – As the world’s population continues to grow, the role of analytics and operations research (O.R.) in developing effective new approaches to food production is becoming increasingly important. From more efficient distribution of water resources, to better management of meat and dairy production, to smarter crop cultivation, analytics is having a significant impact in the fight against global hunger.
OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.
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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.
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