News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

A close up shot of the United States Capitol Dome. It is broken in half. The left side is blue and the right side is red.
Media Coverage

When elected officials control the maps, they are not just participating in democracy. They are engineering the habitat in which democracy thrives or languishes. That makes redistricting not only a political problem, but also an operations research problem.

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On a blue background, a microsoft logo appears with white text announcing it won the Edelman award
News Release

INFORMS has awarded Microsoft (NASDAQ: MSFT) its 2026 Franz Edelman Award for Achievement in Advanced Analytics, Operations Research and Management Science, for reengineering how global cloud infrastructure is planned and delivered, applying advanced analytics and AI to orchestrate complex fulfillment decisions across its rapidly expanding data center network.

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Media Coverage

In the rush to adopt artificial intelligence, many employers are now requiring that employees use AI tools. As you’re using AI, be intentional and selective. It’s critical that you know yourself. Research published in Management Science found that AI is most valuable for people who understand their own abilities and limitations. Assess yourself, so you can factor this into your process for incorporating AI into your work.

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

Media Contact

Jeff Cohen
Chief Strategy Officer
INFORMS
Catonsville, MD
[email protected]
443-757-3565

INFORMS in the News

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Sales staff: Setting prices centrally, with optimization yields higher profits than local pricing

News Release, August 13, 2015

CATONSVILLE, MD, August 13, 2015 – A study on granting local sales people pricing discretion shows that profits improve by up to 11% when local sales forces are empowered to negotiate with customers. However a centralized system that uses optimization techniques and limits local sales discretion improves profits still further, by an additional 20%. The research appears in the current issue of Management Science, a publication of the Institute for Operations Research and the Management Sciences (INFORMS), the leading professional association in analytics and operations research.

Why Companies Should Respond When Twitter Rage Spikes

August 12, 2015

A new study finds that once a business responds to a specific grievance on Twitter, it could also open the floodgates to more criticism. But that doesn't mean brands should clam up when an issue arises. Twitter can be a helpful tool for companies hoping to regain the trust of unhappy patrons, and responding to customers on public forums is better than not responding at all. In fact, reaching out can greatly improve the way people think about a company.

"It’s still worthwhile to respond to complaints, because the net effect is still effective. [People] are more likely to complain because they expect the company will help [them] more,” study co-author Liye Ma, a professor at the Robert H. Smith School of Business at the University of Maryland, told The Huffington Post. 

The study, published in the journal Marketing Science, a branch of the Institute for Operations Research and the Management Sciences, focused on customers’ perceptions of companies and how the relationship changes over time.

How Statistics (and O.R) Guided One INFORMS Member Through Cancer - and The Price is Right

How Statistics (and O.R) Guided One INFORMS Member Through Cancer - and The Price is Right

August 12, 2015

...host Drew Carey announced the Kia’s actual price: $16,232. Amid audience cheers, he turned to me and smiled. “Congratulations, Elisa! You just won a new car! You are so lucky!”

Indeed, as I had learned two months earlier, I am exceptionally talented at hitting low probabilities. This episode of “The Price Is Right” was a special aimed at raising breast cancer awareness, and I had just been diagnosed, at 33, with a particularly aggressive type of breast cancer known as triple-negative. Would I survive, and how? Numbers, as usual, contained the answer. While they governed countless choices surrounding surgery, chemotherapy and radiation, they had also just won me a new car.

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INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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