News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

A man holds a phone in his left hand which has an app or website for betting. His right hand is balled into a fist, a sign of victory. In the background is a tv with American football on.
Media Coverage

Sports betting has grown far beyond who will win a game or whether the spread is covered. Every game offers numerous opportunities to place bets. Such microbets unravel the many plays that constitute a game into a sequence of uncertain actions, each of which can be gambled upon at lightning speed in real-time. 

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A silhouette of a young man looking at a phone in a dark room.
Media Coverage

Spending lots of scrolling through social media videos is a habit that many people often fall into. While it can be entertaining, mental health experts say it also can be harmful.

In journal Information System Research, researchers posted a model they created that uses AI to detect which videos can affect mental health, or even spark suicidal thoughts.

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A line of school busses, front to back, curving across the image.
News Release

In a new study, advanced analytics demonstrates that healthier school schedules are not only achievable but can also improve district operations and reduce costs.

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

Media Contact

Jeff Cohen
Chief Strategy Officer
INFORMS
Catonsville, MD
[email protected]
443-757-3565

INFORMS in the News

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YouTube Influencers: Gaming’s Best Friend or Worst Enemy?

YouTube Influencers: Gaming’s Best Friend or Worst Enemy?

News Release, March 14, 2025

BALTIMORE, MD, March 14, 2025 – YouTube influencers are shaping the gaming industry in unexpected ways, and a new study in the INFORMS journal Marketing Science uncovers the surprising truth: Although influencers can drive massive engagement with video games, they might also be costing game developers millions in lost sales.

Research Reveals How and Why a Redesigned FTC Website Increased Consumer Reporting of Fraud by 28%

News Release, February 28, 2025

BALTIMORE, MD, February 28, 2025 – New research has revealed that a revamp of a federal website  for filing consumer complaints has led to a significant increase in public usage. More to the point, when the Federal Trade Commission (FTC) conducted a wholesale redesign of its website, which consumers can use to file complaints to the FTC, the number of complaints jumped by 28%.

New Research Cracks the Code on Selling Power of TikTok Video Ads

New Research Cracks the Code on Selling Power of TikTok Video Ads

News Release, March 6, 2025

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

2025 Finalists Announced for the Prestigious INFORMS UPS George D. Smith Prize

2025 Finalists Announced for the Prestigious INFORMS UPS George D. Smith Prize

News Release, March 5, 2025

BALTIMORE, MD, March 5, 2025 – INFORMS, the world’s largest association for professionals and students in operations research (O.R.), AI, analytics and data science, proudly announces the three distinguished finalists for the 2025 UPS George D. Smith Prize. This prestigious award honors institutions that excel in preparing students for impactful careers in the rapidly evolving O.R., analytics and data science fields.

Generative AI Is Upending Freelance Work – Even Top Performers Aren’t Safe

Generative AI Is Upending Freelance Work – Even Top Performers Aren’t Safe

News Release, March 4, 2025

BALTIMORE, MD, March 4, 2025 – A groundbreaking study has uncovered a startling reality: generative AI tools like ChatGPT are already reshaping the freelance job market, slashing employment opportunities and pay for workers across all skill levels. Even top freelancers – those with the strongest track records – are suffering the greatest setbacks.

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