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A collection of press releases, audio content and media clips featuring INFORMS members and their research.

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News Release

While generative AI (GenAI) can help define viable objectives for organizational and policy decision-making, the overall quality of those objectives falls short unless humans intervene.

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News Release

Travelers systematically give restaurants higher online ratings than locals do, revealing a “tourist bias” that could distort how diners and platforms interpret online reviews.

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News Release

Prepopulating e-commerce search bars with trending or personalized keywords can meaningfully increase both purchasing and consumer spending. 

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Topic
Do Customer Loyalty Programs Really Help Sellers Make Money?

Do Customer Loyalty Programs Really Help Sellers Make Money?

Eurasia Review, June 9, 2021

Customer loyalty programs have been around for decades and are used to help businesses, marketers and sellers build a sustainable relationship with their customers. But do they work? A recent study sought to find out and researchers learned that while yes, customer loyalty programs do work, perhaps not in ways most may assume.

Social distancing should stick around

Social distancing should stick around

The Hill, June 7, 2021

As the COVID-19 pandemic enters its second year, the worst of it could be behind us, but in order to get comfortable with this notion, Americans may also need to get used to some of the vestiges of the past year’s mitigation efforts. The latest development — a positive one — is that all adults in the U.S. are now eligible for the COVID-19 vaccine. 

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