News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

A man holds a phone in his left hand which has an app or website for betting. His right hand is balled into a fist, a sign of victory. In the background is a tv with American football on.
Media Coverage

Sports betting has grown far beyond who will win a game or whether the spread is covered. Every game offers numerous opportunities to place bets. Such microbets unravel the many plays that constitute a game into a sequence of uncertain actions, each of which can be gambled upon at lightning speed in real-time. 

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A man holds a remote in the foreground and in the background is a blurred television showing icons of video streaming apps.
News Release

Gradually releasing TV show episodes, rather than offering full seasons all at once for binge-watchers, significantly increases engagement on subscription video-on-demand platforms and leads to substantially higher subscription rates.

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A line of school busses, front to back, curving across the image.
News Release

In a new study, advanced analytics demonstrates that healthier school schedules are not only achievable but can also improve district operations and reduce costs.

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An audio journey of how data and analytics save lives, save money and solve problems.

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Jeff Cohen
Chief Strategy Officer
INFORMS
Catonsville, MD
[email protected]
443-757-3565

INFORMS in the News

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The Eagles' secret weapon? An analytics-fueled attack

The Eagles' secret weapon? An analytics-fueled attack

ESPN, January 18, 2018

The situations in which the Eagles football team decide to strike might seem random, but in fact they are quite calculated. And they're often decided before the start of the game, or even before the start of the season. The approach is driven by an analytics team so involved in the operation that two members of the department  communicate with the coach during the game.

Super Bowl LI ads: What can you expect, and do they work?

Super Bowl LI ads: What can you expect, and do they work?

Cleveland.com, January 23, 2018

The price for a 30-second ad to run during the Super Bowl this year is reportedly topping $5 million. A new study in the INFORMS journal Marketing Science focuses on the relationship between Super Bowl viewership and corresponding sales of brands advertised in the game. The question asked by the study is: "Do these things pay off?" The answer is both yes and no.

Is your 10:30 medical appointment really for 11:15?

Is your 10:30 medical appointment really for 11:15?

The Conversation, January 21, 2018

Patients often wait weeks or months for medical appointments. When they finally arrive at physicians’ offices, patients often face further delays. This in-office waiting occurs for many reasons. Perhaps those patients arrived early. Perhaps earlier patients put the physicians behind schedule, or urgent calls interrupted them. However, according to a new article by INFORMS member Michael J. Armstrong, professor at Brock University, and his colleagues, sometimes clinics purposely schedule appointments before physicians expect to be ready. They do this to ensure physicians don’t run out of work.

The magic of movies not tied to using latest technology according to new research

The magic of movies not tied to using latest technology according to new research

News Release, January 25, 2018

CATONSVILLE, MD, January 25, 2018 – In the nearly 60 years between the 1939 release of Hollywood’s first animated movie, Snow White and the Seven Dwarves and modern hits like Toy Story, Shrek and more, advances in animation technology have revolutionized not only animation techniques, but moviemaking as a whole. However, a new study in the INFORMS journal Organization Science found that employing the latest technology doesn’t always ensure creative success for a film.

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