News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

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Media Coverage

The INFORMS Analytics+ Conference showcased how companies are turning advanced analytics and AI into measurable operational results

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In most emergency departments, beds are a hot commodity. But some patients don’t actually need a bed for their treatment – and accurately identifying those people is a low-lift but effective way to increase efficiency without sacrificing care quality, finds a study recently published in the journal Management Science.

The researchers developed a simple decision tree, informed by mathematical and machine learning models, to help staff decide whether a patient truly needs a bed or can be routed to a “vertical processing pathway” – that is, an area where they can be treated sitting up. Many hospitals already have such an area but don’t necessarily have a systematic way to decide which patients are treated there.

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It is a classroom with white walls and a chalkboard. Children sit at desks. A child with a green shirt and dark hair raises her hand.
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Diversity alone won’t get the votes for funding public education. It takes communities that are more integrated and connected, where residents have a sense of shared stake.

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

Media Contact

Jeff Cohen
Chief Strategy Officer
INFORMS
Catonsville, MD
[email protected]
443-757-3565

INFORMS in the News

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How weather impacts response to mobile ads

How weather impacts response to mobile ads

POST Online Media, July 21, 2017

According to a study in the INFORMS journal Marketing Science, certain weather conditions are more amenable for consumer responses to mobile marketing efforts, while the tone of your ad content can either help or hurt such response depending on the current local weather.

Women co-workers with strong bonds experience reduced conflict

Women co-workers with strong bonds experience reduced conflict

G'day India, July 21, 2017

Strong bonding among female co-workers can be favorable for the workplace as it can help in reducing conflict among female employees, a study has revealed. According to a study in the INFORMS journal Organization Science, when employers encourage an office environment that supports positive and social relationships between women co-workers, especially in primarily male dominated organizations, they are less likely to experience conflict among women employees.

Sunny, rainy, or cloudy: New study shows how weather can impact consumer purchase response to mobile ads

Sunny, rainy, or cloudy: New study shows how weather can impact consumer purchase response to mobile ads

News Release, July 20, 2017

CATONSVILLE, MD, July 20, 2017 – Among the many factors that impact digital marketing and online advertising strategy, a new study in the INFORMS journal Marketing Science provides insight to a growing trend among firms and big brands … weather-based advertising. According to the study, certain weather conditions are more amenable for consumer responses to mobile marketing efforts, while the tone of your ad content can either help or hurt such response depending on the current local weather.

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INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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