Prepopulated Search Bars Can Significantly Boost Online Sales, According to Research
Prepopulating e-commerce search bars with trending or personalized keywords can meaningfully increase both purchasing and consumer spending.
Sports betting has grown far beyond who will win a game or whether the spread is covered. Every game offers numerous opportunities to place bets. Such microbets unravel the many plays that constitute a game into a sequence of uncertain actions, each of which can be gambled upon at lightning speed in real-time.
Spending lots of scrolling through social media videos is a habit that many people often fall into. While it can be entertaining, mental health experts say it also can be harmful.
In journal Information System Research, researchers posted a model they created that uses AI to detect which videos can affect mental health, or even spark suicidal thoughts.
In a new study, advanced analytics demonstrates that healthier school schedules are not only achievable but can also improve district operations and reduce costs.
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Prepopulating e-commerce search bars with trending or personalized keywords can meaningfully increase both purchasing and consumer spending.
AI-powered social media bots can increase user engagement on posts, but they fall short of encouraging users to post more overall.
Renato D.C. Monteiro, Ph.D. of Georgia Tech has been awarded the 2025 John von Neumann Theory Prize—one of the organization’s highest honors.
A new peer-reviewed study found that direct-to-consumer (DTC) advertising for prescription smoking-cessation drugs meaningfully reduces cigarette use, while advertising for over the counter (OTC) nicotine products does not.
Brian Denton and Les Servi have each been awarded the 2025 George E. Kimball Medal, honoring their decades of distinguished service and transformative contributions to the field of operations research and the management sciences (OR/MS).

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.
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