Can Brands Circumvent Marketing Regulations? Exploiting Umbrella Branding in Financial Markets
Hedge funds benefited from their umbrella brand mutual fund affiliate's advertising and exploited this effect to circumvent a marketing ban.
INFORMS has awarded Microsoft (NASDAQ: MSFT) its 2026 Franz Edelman Award for Achievement in Advanced Analytics, Operations Research and Management Science, for reengineering how global cloud infrastructure is planned and delivered, applying advanced analytics and AI to orchestrate complex fulfillment decisions across its rapidly expanding data center network.
INFORMS has awarded the 2026 UPS George D. Smith Prize to the Georgia Institute of Technology (Georgia Tech). The award recognizes excellence in preparing students to become practitioners of O.R. and analytics.
In the rush to adopt artificial intelligence, many employers are now requiring that employees use AI tools. As you’re using AI, be intentional and selective. It’s critical that you know yourself. Research published in Management Science found that AI is most valuable for people who understand their own abilities and limitations. Assess yourself, so you can factor this into your process for incorporating AI into your work.
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Hedge funds benefited from their umbrella brand mutual fund affiliate's advertising and exploited this effect to circumvent a marketing ban.
About 15 years ago, Yuval Salant bought a laptop at a major electronics chain store. The salesperson offered him an extended warranty to cover any repairs needed after the manufacturer’s warranty expired.
Instead of simply grumbling about neighbors not maintaining their lawns properly, residents of Ypsilanti Township's West Willow neighborhood examined barriers that some homeowners face and decided to create a solution: a tool lending library.
To start with a big picture, if you look at industries like the restaurant industry, it’s huge. The statistics tell us that, at some point, half of the population of the United States has worked in a restaurant. Typically, these are part-time jobs. They don’t pay well. They don’t even pay minimum wage. The basic wage is very, very low, and you rely on tips. And restaurants, as a rule, don’t make a lot of money. We are talking about a couple of percentage points in profitability.
Chatbots can match the performance of proficient human salespeople—or outperform inexperienced ones fourfold—but only when customers are unaware they are conversing with artificial intelligence.

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