AI-powered social media bots can increase user engagement on posts, but they fall short of encouraging users to post more overall.
When a politician uses emotionality in social media to engage with his or her constituents, two things happen. One: the politician sees an increase in engagement with individual constituents and then at scale. Two: the politician may actually expand his or her following.
A new peer-reviewed study found that direct-to-consumer (DTC) advertising for prescription smoking-cessation drugs meaningfully reduces cigarette use, while advertising for over the counter (OTC) nicotine products does not.
An audio journey of how data and analytics save lives, save money and solve problems.
Jeff Cohen
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INFORMS
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An article in the INFORMS journal Interfaces sharing the Rothkopf Rankings that recognize practice-oriented operations research was highlighted for its recognition of the University of Arkansas.
A growing surplus of Ph.D.s in the math and science fields is creating more and more competition among individuals with an advanced degree to obtain tenured positions.
With the location-based augmented reality game Pokémon Go exploding in popularity, [INFORMS Fellow] William Cook, professor at the University of Waterloo, applies the traveling salesman problem to create the most efficient routes in several U.S. cities and universities for Pokémon players to reach all the game stops in that area.
An article in the June issue of OR/MS Today, by [INFORMS members] Gary Cokins, Walt DeGrange, Stephen Chambal and Russell Walker, was highlighted for demonstrating that sports analytics can be more easily understood by applying classification techniques. This includes analytics for major league players and managers, as well as individual and amateur sports, and franchise and venue management.
Laura McLay, an associate professor of industrial and systems engineering at the University of Wisconsin-Madison and INFORMS vice president of marketing, provides insight on the scientific and analytical perspective that can help minimize the frustration of airport lines.
OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.
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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.
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