Past Awards
2017
Long Term Impact Award:
Winner(s)
Winning material:
“Firm-Created Word-of-Mouth Communication: Evidence from a Field Test”
2015
Long Term Impact Award:
Finalist
Winning material:
“Firm-Created Word-of-Mouth Communication: Evidence from a Field Test”
2012
John D. C. Little Award:
Winner(s)
Winning material:
"Sequential and Temporal Dynamics of Online Opinion"
John D. C. Little Award:
Finalist
Winning material:
"The Strategic Impact of References in Business Markets"
2011
Long Term Impact Award:
Winner(s)
Winning material:
“Using Online Conversations to Study Word-of-Mouth Communication”
2009
John D. C. Little Award:
Finalist
Winning material:
Firm-Created Word-of-Mouth Communication: Evidence from a Field Test, Marketing Science, Vol. 28, No.4, 2009, pp. 721-739
2005
Frank M. Bass Dissertation Paper Award:
Finalist
Winning material:
Using Online Conversations to Study Word-of-Mouth Communication