Past Awards
2002
Frank M. Bass Dissertation Paper Award:
Winner(s)
Winning material:
The Category-Demand Effects of Price Promotions
2001
John D. C. Little Award:
Winner(s)
Winning material:
The Category-Demand Effects of Price Promotions
1995
John D. C. Little Award:
Winner(s)
Winning material:
The Persistence of Marketing Effects on Sales